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Business marketing / Hayes, HM., Jenster, PV. and Aeby, N. by Series: -
Edition: -
Publication details: Chicago, Illinois Richard D. Irwin 1995
Availability: Items available for loan: Strathmore University (Main Library) (1)Call number: HD5415.1263.H39 1995.
Selling to the giants : how to become a key supplier to large corporations / Jeffrey P. Davidson, George-Anne Fay. by
Publication details: Blue Ridge Summit, PA : Liberty Hall Press, c1991
Availability: Items available for loan: Strathmore University (Main Library) (1)Call number: HF5415.1263.D38 1991.
Rethinking business to business marketing / Paul Sherlock ; foreword by Tom Peters. by
Publication details: New York : Toronto : New York : Free Press ; Collier Macmillan Canada ; Maxwell Macmillan International, c1991
Availability: Items available for loan: Strathmore University (Main Library) (2)Call number: HF5415.13.S52 1991, ...
Business marketing management : B2B / Michael D. Hutt, Thomas W. Speh. by
Edition: 9e [ed.].
Publication details: Mason, OH : Thomson South-Western, 2007
Online resources:
Availability: Items available for loan: Strathmore University (Main Library) (5)Call number: HF5415.13.H87 2007, ...
The industrial marketing and purchasing group and international marketing [electronic resource] / guest editor, David Ford. by Series: International marketing review ; v. 21, no. 2, 2004.
Publication details: [Bradford, England] : Emerald Group Pub., 2004
Availability: http://site.ebrary.com/lib/strathmore/Doc?id=10058622 (1)
The prime solution [electronic resource] : close the value gap, increase margins, and win the complex sale / Jeff Thull. by
Publication details: Chicago, IL : Dearborn Trade Pub., c2005
Availability: Items available for reference: Strathmore University (Main Library): Not for loan (1).
The fundamentals of business-to-business sales & marketing [electronic resource] / John M. Coe. by
Publication details: New York : McGraw-Hill Professional, c2003
Availability: http://site.ebrary.com/lib/strathmore/Doc?id=10070060 (1)
Doing business in a digital world [electronic resource] / guest editor Angela Hausman. by Series: Journal of business & industrial marketing ; v.20, no. 4/5
Publication details: Bradford, England : Emerald Group Publishing, c2005
Availability: http://site.ebrary.com/lib/strathmore/Doc?id=10103473 (1)
Secure production deployment of B2B solutions using WebSphere business integration connect [electronic resource] / Geert Van de Putte ... [et al.]. by Series: IBM redbooks
Edition: 1st ed.
Publication details: Research Triangle Park, N.C. : IBM Corp., International Technical Support Organization, c2005
Availability: http://site.ebrary.com/lib/strathmore/Doc?id=10112442 (1)
Strategic relevance of the marketing-sales interface [electronic resource] / guest editor: Paul Matthyssens. by Series: Journal of Business & Industrial Marketing ; 21, no. 6
Publication details: Bradford, England : Emerald Group Publishing, c2006
Availability: http://site.ebrary.com/lib/strathmore/Doc?id=10156481 (1)
Business-to-business marketing practices in China [electronic resource] / guest editor Brian Lowe. by Series: Journal of Business & Industrial Marketing ; 22, no. 2
Publication details: Bradford, England : Emerald Group Publishing, c2007
Availability: http://site.ebrary.com/lib/strathmore/Doc?id=10172232 (1)
Strategic relevance of the marketing-sales interface [electronic resource] / guest editor: Paul Matthyssens. by Series: Journal of Business & Industrial Marketing ; 21, no. 6
Publication details: Bradford, England : Emerald Group Publishing, c2006
Availability: http://site.ebrary.com/lib/strathmore/Doc?id=10156481 (1)
Business-to-business marketing practices in China [electronic resource] / guest editor Brian Lowe. by Series: Journal of Business & Industrial Marketing ; 22, no. 2
Publication details: Bradford, England : Emerald Group Publishing, c2007
Availability: http://site.ebrary.com/lib/strathmore/Doc?id=10172232 (1)
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