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Brands laid bare [electronic resource] : using market research for evidence-based brand management / Kevin Ford. by
Publication details: Chichester, West Sussex, England ; Hoboken, NJ : John Wiley & Sons, c2005
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Availability: http://site.ebrary.com/lib/strathmore/Doc?id=10113934 (1)
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Brands laid bare [electronic resource] : using market research for evidence-based brand management / Kevin Ford. by
Publication details: Chichester, West Sussex, England ; Hoboken, NJ : John Wiley & Sons, c2005
Online resources:
Availability: http://site.ebrary.com/lib/strathmore/Doc?id=10113934 (1)
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Brands laid bare [electronic resource] : using market research for evidence-based brand management / Kevin Ford. by
Publication details: Chichester, West Sussex, England ; Hoboken, NJ : John Wiley & Sons, c2005
Online resources:
Availability: Items available for reference: Strathmore University (Main Library): Not for loan (1).
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© Strathmore University Library Madaraka Estate Ole, Sangale Road P. O. Box 59857 00200 City Square Nairobi Kenya
Tel.: (+254) (0)703 034000/(0)703 034200/(0)703 034300 Fax.: (+254) (0)20-607498