Sales forecasting management : a demand management approach / John T. Mentzer, Mark A. Moon.

By:

Mentzer, John T

Contributor(s):

Moon, Mark A, 1955-

Publication details: Thousand Oaks, Calif. : Sage Publications, c2005.Edition: 2nd edDescription: xv, 347 p. : ill. ; 23 cmISBN:

1412905710 (pbk.)

Subject(s):

LOC classification:

HF5415.2.M393 2005

Online resources:

Contents:

Sales forecasting performance measurement -- Time series forecasting techniques -- Regression analysis -- Qualitative sales forecasting -- Sales forecasting systems.

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
BOOK	Strathmore University (Main Library) Open Shelf	BOOK	HF5415.2.M393 2005	Available	59927
BOOK	Strathmore University (Main Library) Open Shelf	BOOK	HF5415.2.M393 2005	Available	59926
BOOK	Strathmore University (Main Library) Open Shelf	BOOK	HF5415.2.M393 2005	Available	50124
BOOK	Strathmore University (Main Library) Open Shelf	BOOK	HF5415.2.M393 2005	Available	50123
BOOK	Strathmore University (Main Library) Open Shelf	BOOK	HF5415.2.M393 2005	Available	50122
BOOK	Strathmore University (Main Library) Open Shelf	BOOK	HF5415.2.M393 2005	Available	59898

Total holds: 0

Sales forecasting performance measurement -- Time series forecasting techniques -- Regression analysis -- Qualitative sales forecasting -- Sales forecasting systems.

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