Sponsorship in the modern era: Seni Adetu events and experiential marketing
Publication details: Nairobi Marketing Africa Limited 2011Description: 54-57 pg. Marketing Africa February 2011Subject(s):Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
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Article | Special Collection Special Collection | ART | Not for loan |
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Is it a chance to grow brand reputation? Opportunity to create PR? Access to an event? A way to increase our company profile? Our logo on a shirt?...
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