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The price advantage [electronic resource] / Walter L. Baker, Michael V. Marn, Craig C. Zawada.

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Series: Wiley finance seriesPublication details: Hoboken, N.J. : Wiley, c2010.Edition: 2nd edDescription: xviii, 366 p. : illSubject(s):

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Contents:

Introduction -- Components of pricing excellence -- Transactions -- Customer value.

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Item type	Current library	URL	Status
E-Book	Strathmore University (Main Library) Online Resource	Link to resource	Not for loan

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Includes index.

Introduction -- Components of pricing excellence -- Transactions -- Customer value.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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