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		Image from Amazon.com	How brands become icons : the principles of cultural branding / Douglas B. Holt. by Holt, Douglas B Publication details: Boston, Mass. : Harvard Business School Press, c2004 Online resources: Table of contents Availability: Items available for loan: Strathmore University (Main Library) (1)Call number: HD69.B7H647 2004. Found in Open Library: Place hold Place recall Request article Log in to add tags Save to lists Add to cart (remove)
			Wordcraft [electronic resource] : the art of turning little words into big business / Alex Frankel. by Frankel, Alex ebrary, Inc Edition: 1st ed. Publication details: New York : Crown Publishers, c2004 Other title: Words into big business Online resources: An electronic book accessible through the World Wide Web; click to view Availability: http://site.ebrary.com/lib/strathmore/Doc?id=10064880 (1) Found in Open Library: Place recall Request article Log in to add tags Save to lists Add to cart (remove)
			Beyond branding [electronic resource] : how the new values of transparency and integrity are changing the world of brands / edited by Nicholas Ind. by Ind, Nicholas ebrary, Inc Publication details: London : Kogan Page, 2003 Online resources: An electronic book accessible through the World Wide Web; click to view Availability: http://site.ebrary.com/lib/strathmore/Doc?id=10084447 (1) Found in Open Library: Place recall Request article Log in to add tags Save to lists Add to cart (remove)
			Managing corporate reputation [electronic resource] : a specially commissioned report / John Dalton and Susan Croft. by Dalton, John M, 1942- Croft, Susan ebrary, Inc Series: Thorogood professional insights Publication details: London : Thorogood, c2003 Online resources: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Strathmore University (Main Library): Not for loan (1). Found in Open Library: Place recall Request article Log in to add tags Save to lists Add to cart (remove)
			Beyond branding [electronic resource] : how the new values of transparency and integrity are changing the world of brands / edited by Nicholas Ind. by Ind, Nicholas ebrary, Inc Publication details: London : Kogan Page, 2003 Online resources: An electronic book accessible through the World Wide Web; click to view Availability: http://site.ebrary.com/lib/strathmore/Doc?id=10084447 (1) Found in Open Library: Place recall Request article Log in to add tags Save to lists Add to cart (remove)
			Managing corporate reputation [electronic resource] : a specially commissioned report / John Dalton and Susan Croft. by Dalton, John M, 1942- Croft, Susan ebrary, Inc Series: Thorogood professional insights Publication details: London : Thorogood, c2003 Online resources: An electronic book accessible through the World Wide Web; click to view Availability: http://site.ebrary.com/lib/strathmore/Doc?id=10088324 (1) Found in Open Library: Place recall Request article Log in to add tags Save to lists Add to cart (remove)
			Managing corporate reputation [electronic resource] : a specially commissioned report / John Dalton and Susan Croft. by Dalton, John M, 1942- Croft, Susan ebrary, Inc Series: Thorogood professional insights Publication details: London : Thorogood, c2003 Online resources: An electronic book accessible through the World Wide Web; click to view Availability: http://site.ebrary.com/lib/strathmore/Doc?id=10088324 (1) Found in Open Library: Place recall Request article Log in to add tags Save to lists Add to cart (remove)
			Developing brands with qualitative market research [electronic resource] / Jon Chandler and Mike Owen. by Chandler, Jon Owen, Mike, 1956- ebrary, Inc Series: Qualitative market research ; v. 5 Publication details: London ; Thousand Oaks, CA : Sage, 2002 Online resources: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Strathmore University (Main Library): Not for loan (1). Found in Open Library: Place recall Request article Log in to add tags Save to lists Add to cart (remove)
			Branded customer service [electronic resource] : the new competitive edge / by Janelle Barlow and Paul Stewart. by Barlow, Janelle, 1943- Stewart, Paul ebrary, Inc Publication details: San Francisco, Calif. : Berrett-Koehler, 2006 Online resources: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Strathmore University (Main Library): Not for loan (1). Found in Open Library: Place recall Request article Log in to add tags Save to lists Add to cart (remove)

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