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The Olympic Games effect [electronic resource] : how sports marketing builds strong brands / John A. Davis. by
Edition: Rev. and updated.
Publication details: Singapore : John Wiley & Sons Singapore, 2012
Availability: Items available for reference: Strathmore University (Main Library): Not for loan (1).
Mobilized marketing [electronic resource] : how to drive sales, engagement, and loyalty through mobile devices / Jeff Hasen. by
Publication details: Hoboken, N.J. : Wiley, 2012
Availability: Items available for reference: Strathmore University (Main Library): Not for loan (1).
Consuming higher education [electronic resource] : why learning can't be bought / Joanna Williams. by
Publication details: London : Bloomsbury Academic, an imprint of Bloomsbury Publishing Plc, 2013
Availability: Items available for reference: Strathmore University (Main Library): Not for loan (1).
Retail marketing and branding [electronic resource] : a definitive guide to maximizing ROI / Jesko Perrey and Dennis Spillecke. by
Edition: 2nd ed.
Publication details: Chichester, West Sussex : Wiley, 2013
Availability: Items available for reference: Strathmore University (Main Library): Not for loan (1).
Food chains [electronic resource] : from farmyard to shopping cart / edited by Warren Belasco and Roger Horowitz. by Series: Hagley perspectives on business and culture
Publication details: Philadelphia : University of Pennsylvania Press, c2009
Other title:
  • From farmyard to shopping cart
Availability: Items available for reference: Strathmore University (Main Library): Not for loan (1).
Producing fashion [electronic resource] : commerce, culture, and consumers / edited by Regina Lee Blaszczyk. by Series: Hagley perspectives on business and culture
Publication details: Philadelphia : University of Pennsylvania Press, c2008
Availability: Items available for reference: Strathmore University (Main Library): Not for loan (1).
Freud on Madison Avenue [electronic resource] : motivation research and subliminal advertising in America / Lawrence R. Samuel. by
Publication details: Philadelphia : University of Pennsylvania Press, c2010
Availability: Items available for reference: Strathmore University (Main Library): Not for loan (1).
Pinterest marketing [electronic resource] : an hour a day / Jennifer Evans Cario. by
Publication details: Indianapolis, Ind. : John Wiley and Sons, 2013
Availability: Items available for reference: Strathmore University (Main Library): Not for loan (1).
Dancing for young audiences [electronic resource] : a practical guide to creating, managing and marketing a performance company / Ella H. Magruder ; foreword by Lynnette Y. Overby. by
Publication details: Jefferson, North Carolina : McFarland & Company, Inc., Publishers, c2013
Availability: Items available for reference: Strathmore University (Main Library): Not for loan (1).
Decoded [electronic resource] : the science behind why we buy / Phil Barden ; foreword by Rory Sutherland. by
Publication details: Chichester, West Sussex : John Wiley & Sons Ltd., 2013
Availability: Items available for reference: Strathmore University (Main Library): Not for loan (1).
Marketing to moviegoers [electronic resource] : a handbook of strategies and tactics / Robert Marich. by
Edition: 3rd ed.
Publication details: Carbondale : Southern Illinois University Press, c2013
Availability: Items available for reference: Strathmore University (Main Library): Not for loan (1).
Social marketing and social change [electronic resource] : strategies and tools for health, well-being, and the environment / R. Craig Lefebvre. by
Edition: 1st ed.
Publication details: San Francisco, Calif. : Jossey-Bass, c2013
Availability: Items available for reference: Strathmore University (Main Library): Not for loan (1).
Visionary pricing [electronic resource] : reflections and advances in honor of Dan Nimer / edited by Gerald E. Smith. by Series: Advances in business marketing & purchasing ; v. 19
Edition: 1st ed.
Publication details: Bingley [England] : Emerald Group Pub., 2012
Availability: Items available for reference: Strathmore University (Main Library): Not for loan (1).
Profession and purpose [electronic resource] : a resource guide for MBA careers in sustainability / Katie Kross. by
Publication details: Sheffield, South Yorkshire, England : Greenleaf Pub., 2009
Availability: Items available for reference: Strathmore University (Main Library): Not for loan (1).
Greener marketing [electronic resource] : a global perspective on greening marketing practice / edited by Martin Charter and Michael Jay Polonsky. by
Edition: 2nd ed.
Publication details: Sheffield : Greenleaf Pub., 1999
Availability: Items available for reference: Strathmore University (Main Library): Not for loan (1).
Branding and product design [electronic resource] : an integrated perspective / Monika Hestad. by
Publication details: Burlington, Vt. : Gower, c2013
Availability: Items available for reference: Strathmore University (Main Library): Not for loan (1).
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