Normal view MARC view ISBD view

Greener marketing [electronic resource] : a global perspective on greening marketing practice / edited by Martin Charter and Michael Jay Polonsky.

Contributor(s):

Publication details: Sheffield : Greenleaf Pub., 1999.Edition: 2nd edDescription: 432 p. : ill., mapsSubject(s):

Genre/Form:

DDC classification:

LOC classification:

Online resources:

Contents:

section 1. Strategic developments -- section 2. Greening the 'Marketing Mix' -- section 3. Case studies.

Reviews from LibraryThing.com:

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Call number	URL	Status	Date due	Barcode	Item holds
E-Book	Strathmore University (Main Library) Online Resource		Link to resource	Not for loan

Total holds: 0

Includes bibliographical references and index.

section 1. Strategic developments -- section 2. Greening the 'Marketing Mix' -- section 3. Case studies.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

There are no comments on this title.

to post a comment.

here