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Marketing research / Alvin C. Burns, Ann Veeck, Ronald F. Bush. by
Edition: 8th Edition
Publication details: England Pearson Education Limited 2017
Availability: Items available for reference: Strathmore University (Main Library): Not for loan (1)Call number: HF5415.2 .B779 2017.
Marketing theory : foundations, controversy, strategy, resource-advantage theory / Shelby D. Hunt. by
Publication details: Armonk, N.Y. : M.E. Sharpe, c2010
Online resources:
Availability: Items available for reference: Strathmore University (Main Library): Not for loan (1)Call number: T58.6 .L3753 2017eb.
Marketing theory : foundations, controversy, strategy, resource-advantage theory / Shelby D. Hunt. by
Publication details: Armonk, N.Y. : M.E. Sharpe, c2010
Availability: Items available for loan: Strathmore University (Main Library) (2)Call number: HF5415 .H869 2009, ...
Practical text analytics : interpreting text and unstructured data for business intelligence / Steven Struhl. by Series: Marketing science
Online resources:
Availability: Items available for reference: Strathmore University (Main Library): Not for loan (1)Call number: HF5415.125 .S77 2015.
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