Is your customer really king? Aaron Jones

By: Publication details: Nairobi The Kenya Institute of Management May, 2011Description: 18-20pg Management Management May, 2011Subject(s):
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Summary: Business everywhere spend millions trying to attract new customers, while they should be providing excellent customer service to hold on to the ones they have......
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Business everywhere spend millions trying to attract new customers, while they should be providing excellent customer service to hold on to the ones they have......

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