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001 ebr10152796
003 CaPaEBR
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006 m u
007 cr cn|||||||||
008 010802s2000 caua s 001 0 eng d
010 _z 2001270467
015 _aGBA0-W9130
020 _z0072124490
040 _aCaPaEBR
_cCaPaEBR
035 _a(OCoLC)647635838
050 1 4 _aHF5415.1265
_b.M66 2000eb
082 0 4 _a658.8/27
_221
090 _c129426
_d103025
100 1 _aMoon, Michael.
_9174730
245 1 0 _aFirebrands
_h[electronic resource] :
_bbuilding brand loyalty in the Internet age /
_cMichael Moon ; with Doug Millison.
260 _aBerkeley, CA :
_bOsborne/McGraw-Hill,
_c2000.
300 _axviii, 318 p. :
_bill.
500 _aIncludes index.
533 _aElectronic reproduction.
_bPalo Alto, Calif. :
_cebrary,
_d2009.
_nAvailable via World Wide Web.
_nAccess may be limited to ebrary affiliated libraries.
650 0 _aInternet marketing.
_938772
650 0 _aBrand loyalty.
_9112121
650 0 _aBrand choice.
_9122944
650 0 _aWeb site development.
_98029
655 7 _aElectronic books.
_2local
_9190
700 1 _aMillison, Doug.
_9174731
710 2 _aebrary, Inc.
_9191
856 4 0 _uhttp://site.ebrary.com/lib/strathmore/Doc?id=10152796
_zAn electronic book accessible through the World Wide Web; click to view
999 _c129426
_d103025