BCM1204 - PRINCIPLES OF MARKETING

This list contains 8 titles

	Basic marketing : a marketing strategy planning approach / William D. Perreault, Joseph P. Cannon, E. Jerome McCarthy. by Perreault,willam d Cannon, Joseph P., Ph. D McCarthy, E. Jerome (Edmund Jerome) Edition: 16th ed. Publication details: Boston : McGraw-Hill/Irwin, c2008 Online access: Table of contents only Availability: Items available for loan: Strathmore University (Main Library) (5)Call number: HF5415.13.M369 2008, ... Lists: BCM1204 - PRINCIPLES OF MARKETING. Place recall Request article Log in to add tags Add to cart (remove) Found in Open Library:
	Market segmentation : how to do it, how to profit from it / Malcolm McDonald and Ian Dunbar. by McDonald, Malcolm Dunbar, Ian, 1951- Edition: [3rd ed.]. Publication details: Oxford ; MA : Elsevier/Butterworth-Heinemann, 2004 Online access: Publisher description Table of contents only Availability: Items available for loan: Strathmore University (Main Library) (6)Call number: HF5415.127.M398 2004, ... Lists: BCM1204 - PRINCIPLES OF MARKETING. Place recall Request article Log in to add tags Add to cart (remove) Found in Open Library:
	Marketing Concepts and strategy Bell, M. by Bell, M Publication details: London Houghton Mifflin Company 1972 Availability: Items available for loan: Strathmore University (Main Library) (3)Call number: HF5415.13.B435 1972, ... Lists: BCM1204 - PRINCIPLES OF MARKETING. Place recall Request article Log in to add tags Add to cart (remove) Found in Open Library:
	Marketing : principles and practice Dennis Adcock ... [et al.]. by Adcock, Dennis Edition: Fourth edition Publication details: London, UK Pitman Pub., 2001 Availability: Items available for loan: Strathmore University (Main Library) (10)Call number: HF5415.M3173 2001, ... Lists: BCM1204 - PRINCIPLES OF MARKETING, SHSS - APPLIED ETHICS (RAJI THOMAS). Place recall Request article Log in to add tags Add to cart (remove) Found in Open Library:
	Marketing / Michael J. Etzel, Bruce J. Walker, William J. Stanton. by Etzel, Michael J Walker, Bruce J Stanton, William J Edition: 14th ed. Publication details: Boston : McGraw-Hill/Irwin, 2007 Availability: Items available for loan: Strathmore University (Main Library) (1)Call number: HF5415.S745 2007. Lists: BCM1204 - PRINCIPLES OF MARKETING. Place recall Request article Log in to add tags Add to cart (remove) Found in Open Library:
	No cover image available Principles and practice of marketing / David Jobber. by Jobber, David, 1947- Edition: 3rd ed. Publication details: London ; New York : McGraw-Hill, [2001] Availability: Items available for loan: Strathmore University (Main Library) (1)Call number: HF5415.J5 2001. Lists: BCM1204 - PRINCIPLES OF MARKETING. Place recall Request article Log in to add tags Add to cart (remove) Found in Open Library:
	Principles of marketing / Philip Kotler, Gary Armstrong. by Kotler, Philip Armstrong, Gary (Gary M.) Edition: 11th ed. Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2006 Online access: Table of contents Availability: Items available for loan: Strathmore University (Main Library) (24)Call number: HF5415.K636 2005, ... Not available: Strathmore University (Main Library): Checked out (3). Lists: BCM1204 - PRINCIPLES OF MARKETING. Place recall Request article Log in to add tags Add to cart (remove) Found in Open Library:
	Principles of services marketing / Adrian Palmer. by Palmer, Adrian Publication details: London ; New York : McGraw-Hill, c1994 Availability: Not available: Strathmore University (Main Library): In transit (1). Lists: BCM1204 - PRINCIPLES OF MARKETING. Place recall Request article Log in to add tags Add to cart (remove) Found in Open Library:

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