Communicating globally : intercultural communication and international business / Wallace V. Schmidt ... [et al.].
Publication details: Los Angeles : Sage Publications, c2007.Description: xvi, 319 p. : ill. ; 23 cmISBN:- 9781412913171
- HF5718 .C624 2007
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
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Strathmore University (Main Library) Open Shelf | BOOK | HF5718 .C624 2007 | Available | 69333 |
Includes bibliographical references (p. [265]-304) and index.
The concept of international business and a global marketplace -- The concept of intercultural communication and the cosmopolitan leader -- The concept of cultural synergy and the global organization -- Cultural contact and interfacing with others -- The nature of language and nonverbal communication -- Intercultural communication and conflict management -- Cosmopolitan leadership, teams, and the global workforce -- Disturbing the equilibrium and creating planned change -- Doing business in North America -- Doing business in Latin America and the Caribbean -- Doing business in East Asia and the Pacific Rim -- Doing business in Europe -- Doing business in Africa and the Middle East -- Epilogue: Breaking free and the road ahead.
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