Always on [electronic resource] : advertising, marketing and media in an era of consumer control / Christopher Vollmer with Geoffrey Precourt.
Publication details: New York : McGraw-Hill, c2008.Description: 215 p. : illSubject(s): Genre/Form: LOC classification:- HF5415.1265 .V65 2008eb
Reviews from LibraryThing.com:
Holdings: http://site.ebrary.com/lib/strathmore/Doc?id=10226997
Includes bibliographical references and index.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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