Landing page optimization [electronic resource] : the definitive guide to testing and tuning for conversions / Tim Ash, Rich Page, Maura Ginty.
Series: Serious skillsPublication details: Indianapolis, Ind. : John Wiley & Sons, c2012.Edition: 2nd edDescription: xviii, 461 p. : illSubject(s): Genre/Form: DDC classification:- 006.7 23
- TK5105.888 .A7836 2012eb
Item type | Current library | Call number | URL | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
E-Book | Strathmore University (Main Library) Online Resource | Link to resource | Not for loan |
Includes index.
pt. 1. Understanding landing page optimization -- pt. 2. Finding opportunities for site improvement -- pt. 3. Fixing your site problems -- pt. 4. The mechanics of testing -- pt. 5. Organization and planning.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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