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Scoring points [electronic resource] : how Tesco is winning customer loyalty / Clive Humby and Terry Hunt, with Tim Phillips.

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Publication details: Sterling, VA : Kogan Page, c2004.Description: x, 276 p. ; 24 cmSubject(s):

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Holdings: http://site.ebrary.com/lib/strathmore/Doc?id=10074929

Includes bibliographical references and index.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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