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Strategic advertising management / Larry Percy, Richard Elliott. by
Edition: 3rd ed.
Publication details: Oxford ; New York : Oxford University Press, 2009
Availability: Items available for loan: Strathmore University (Main Library) (5)Call number: HF5438.5.P475 2009, ...
Designing brand identity : an essential guide for the entire branding team / Alina Wheeler. by
Edition: 3rd ed.
Publication details: Hoboken, N.J. : John Wiley & Sons, c2009
Online resources:
Availability: Items available for loan: Strathmore University (Main Library) (2)Call number: HD69.B7W44 2009, ...
Advertising & society review [electronic resource]. by
Publication details: New York : Advertising Educational Foundation, 2000-
Other title:
  • Advertising and society review
Online resources:
Availability: http://muse.jhu.edu/journals/asr/ (1)
Advertising and market power / William S. Comanor and Thomas A. Wilson. by Series: Harvard economic studies ; v. 144
Publication details: Cambridge, Mass. : Harvard University Press, 1974
Availability: Items available for loan: Strathmore University (Main Library) (1)Call number: HF5827.C587 1974.
Advertising & society review [electronic resource]. by
Publication details: New York : Advertising Educational Foundation, 2000-
Other title:
  • Advertising and society review
Online resources:
Availability: http://muse.jhu.edu/journals/asr/ (1)
Advertising & society review [electronic resource]. by
Publication details: New York : Advertising Educational Foundation, 2000-
Other title:
  • Advertising and society review
Online resources:
Availability: http://muse.jhu.edu/journals/asr/ (1)
Adcult USA : the triumph of advertising in American culture / James B. Twitchell. by
Publication details: New York : Columbia University Press, 1996
Other title:
  • Triumph of advertising in American culture
  • Ad cult USA
Availability: Items available for loan: Strathmore University (Main Library) (1)Call number: HF5813.U6T87 1996.
5,110 days in Tokyo and everything's hunky-dory [electronic resource] : the marketer's guide to advertising in Japan / Sean Mooney. by
Publication details: Westport, Conn. : Quorum Books, 2000
Other title:
  • Five-thousand one-hundred ten days in Tokyo and everything's hunky-dory
Availability: http://site.ebrary.com/lib/strathmore/Doc?id=5003887 (1)
Ethics and manipulation in advertising [electronic resource] : answering a flawed indictment / Michael J. Phillips. by
Publication details: Westport, Conn. : Quorum, 1997
Availability: Items available for reference: Strathmore University (Main Library): Not for loan (1).
Capitalism [electronic resource] : an ethnographic approach / Daniel Miller. by Series: Explorations in anthropology
Publication details: Oxford, UK ; Washington, D.C. : Berg, 1997
Availability: http://site.ebrary.com/lib/strathmore/Doc?id=10006758 (1)
Marketing on the Internet [electronic resource] : seven steps to building the Internet into your business / Jan Zimmerman. by
Edition: 6th ed.
Publication details: Gulf Breeze, Fla. : Maximums Press, c2002
Availability: http://site.ebrary.com/lib/strathmore/Doc?id=10018260 (1)
Mediaspeak [electronic resource] : three American voices / Roy F. Fox. by
Publication details: Westport, Conn. : Praeger, c2001
Availability: http://site.ebrary.com/lib/strathmore/Doc?id=10020877 (1)
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