TY  - BOOK
AU  - Coddington,Dean C.
AU  - Fischer,Elizabeth A.
AU  - Moore,Keith D.
TI  - Strategies for the new health care marketplace: managing the convergence of consumerism and technology 
SN  - 9780787955939 (alk. paper)
AV  - RA427.C56 2001 
U1  - 362.1 21
PY  - 2001///
CY  - San Francisco
PB  - Jossey-Bass
KW  - Medical care
KW  - Forecasting
KW  - Medical innovations
KW  - Consumers
KW  - Medical economics
KW  - Medical technology
KW  - Delivery of Health Care
KW  - organization & administration
KW  - United States
KW  - Consumer Satisfaction
KW  - Marketing of Health Services
KW  - methods
KW  - Technology
N1  - Includes bibliographical references (391-398) and index
UR  - http://www.loc.gov/catdir/bios/wiley043/00012247.html
UR  - http://www.loc.gov/catdir/description/wiley035/00012247.html
UR  - http://www.loc.gov/catdir/toc/onix06/00012247.html
ER  -