TY  - BOOK
AU  - Kleppner Otto
AU  - King, KW.
AU  - Lane, WR. (ed.)
AU  - Russel, JT. (ed.)
TI  - Kleppner's advertising procedure
SN  - 0-13-127392-2
AV  - HF5823.K45 2005 
PY  - 2005///
CY  - Upper Saddle River, New Jersey
PB  - Pearson Educational, Inc.
KW  - Advertising
N1  - Includes index
ER  -