@book{90418,
	author = {Brennan, Ross. and ebrary, Inc.},
	title = {The academic/practitioner divide in marketing - myth or reality?},
	publisher = {Emerald Group Publishing,},
	year = {c2004.},
	series = {Marketing Intelligence & Planning. No. 5 ;},
	address = {Bradford, England :},
	url = {http://site.ebrary.com/lib/strathmore/Doc?id=10067114}
}