TY  - BOOK
AU  - Baskin,Merry
AU  - Earls,Mark
ED  - ebrary, Inc.
TI  - Brand new brand thinking: brought to life by 11 experts who do 
AV  - HF6161.B4 B67 2002eb
U1  - 658.827 21
PY  - 2002///
CY  - London
PB  - Kogan Page
KW  - Advertising
KW  - Brand name products
KW  - Electronic books
KW  - local
N1  - Includes bibliographical references (p. 204-205) and index; Electronic reproduction; Palo Alto, Calif.; ebrary; 2009; Available via World Wide Web; Access may be limited to ebrary affiliated libraries
UR  - http://site.ebrary.com/lib/strathmore/Doc?id=10062674
ER  -