01689nam a2200337 a 4500001001200000003000800012005001700020006001900037007001500056008004100071020001800112040002100130035002100151050002900172090001700201245019900218260005400417300001900471490003800490505031500528533015200843650003100995650003501026655003401061700002801095700003101123700002701154710002201181856013101203999001701334ebr10035715CaPaEBR20260707174421.0m        u        cr cn|||||||||090803s2002    riua    s     000 0 eng d  z9781932353013  aCaPaEBRcCaPaEBR  a(OCoLC)64671517114aHF5415.1265b.B47 2002eb  c77800d6508100aBest practices in marketing with email newslettersh[electronic resource] :bfor marketers and publishers /ceditor, Marcia Yudkin ; managing editor, Alexis D. Gutzman ; publisher, Anne Holland.  aPortsmouth, R.I. :bMarketingSherpa, Inc.,c2002.  a194 p. :bill.0 aPractical know-how & case studies0 apt. 1. Email newsletters : the basics -- pt. 2. Formulating your email newsletter strategy -- pt. 3 Newsletter format, length, frequency, and timing -- pt. 4 Content -- pt. 5 Growing subscribers -- pt. 6 Managing distribution and your list -- pt. 7 Measuring performance -- pt. 8 Basic vendor & supplier guide.  aElectronic reproduction.bPalo Alto, Calif. :cebrary,d2009.nAvailable via World Wide Web.nAccess may be limited to ebrary affiliated libraries. 0aInternet marketing.938772 0aElectronic mail systems.94613 7aElectronic books.2local91901 aYudkin, Marcia.91036541 aGutzman, Alexis D.91036551 aHolland, Anne.91036562 aebrary, Inc.919140uhttp://site.ebrary.com/lib/strathmore/Doc?id=10035715zAn electronic book accessible through the World Wide Web; click to view  c77800d65081