TY  - BOOK
AU  - Parmerlee,David
ED  - ebrary, Inc.
TI  - Auditing markets, products, and marketing plans
T2  - AMA marketing toolbox
AV  - HF5415.16 .P37 2000eb
U1  - 658.8/02 21
PY  - 2000///
CY  - Lincolnwood, Ill.
PB  - NTC Business Books
KW  - Marketing audits
KW  - Electronic books
KW  - local
N1  - At head of title: American Marketing Association; Electronic reproduction; Palo Alto, Calif.; ebrary; 2005; Available via World Wide Web; Access may be limited to ebrary affiliated libraries
UR  - http://site.ebrary.com/lib/strathmore/Doc?id=10001890
ER  -