TY  - BOOK
AU  - Ratner,Bruce
TI  - Statistical and machine-learning data mining: techniques for better predictive modeling and analysis of big data 
SN  - 9781498797603 (9781498797603)
AV  - HF5415.126.R38 2017 
KW  - Database marketing
KW  - Statistical methods
KW  - Data mining
KW  - Big data
N1  - Revised edition of the author's Statistical and machine-learning data mining, c2003; Includes index
ER  -