TY  - BOOK
AU  - Moore,Geoffrey A.
TI  - Crossing the chasm: marketing and selling disruptive products to mainstream customers 
SN  - 9780062292988 (pbk.)
AV  - HF5439.H54 M66 2014 
U1  - 658.8 21
PY  - 2014///
CY  - USA
PB  - Harper Collins
KW  - Selling
KW  - High technology
KW  - Marketing
KW  - Technological innovations
N1  - Includes index
ER  -