TY  - BOOK
AU  - Salinas,Gabriela
ED  - ebrary, Inc.
TI  - The international brand valuation manual: a complete overview and analysis of brand valuation techniques, methodologies and applications 
AV  - HF5415.1255 .S35 2009eb
U1  - 657/.7 22
PY  - 2009///
CY  - Chichester, West Sussex, England, Hoboken, N.J.
PB  - Wiley
KW  - Branding (Marketing)
KW  - Brand name products
KW  - Valuation
KW  - Electronic books
KW  - local
N1  - Includes bibliographical references and index; Electronic reproduction; Palo Alto, Calif.; ebrary; 2011; Available via World Wide Web; Access may be limited to ebrary affiliated libraries
UR  - http://site.ebrary.com/lib/strathmore/Doc?id=10500915
ER  -