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  <titleInfo>
    <title>Streetwise do it yourself advertising</title>
    <subTitle>create great ads, promotions, direct mail, and marketing strategies that will send yor sales soaring</subTitle>
  </titleInfo>
  <titleInfo type="alternative">
    <title>Do it yourself advertising</title>
  </titleInfo>
  <titleInfo type="alternative">
    <title>Adams Streetwise do it yourself advertising</title>
  </titleInfo>
  <name type="personal">
    <namePart>White, Sarah</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Woods, John A.</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <originInfo>
    <place>
      <placeTerm type="text">Holbrook, Mass</placeTerm>
    </place>
    <publisher>Adams Media</publisher>
    <dateIssued>c1997</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <physicalDescription>
    <extent>xv, 391 p. : ill. ; 24 cm.</extent>
  </physicalDescription>
  <note type="statement of responsibility">Sarah White &amp; John Woods.</note>
  <note>Includes index.</note>
  <subject authority="lcsh">
    <topic>Advertising</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Marketing</topic>
  </subject>
  <classification authority="lcc">HF5823.W469 1997</classification>
  <identifier type="isbn">1558507272 (pbk. : alk. paper)</identifier>
  <identifier type="lccn">97030376</identifier>
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    <recordChangeDate encoding="iso8601">20260707172027.0</recordChangeDate>
    <recordIdentifier>27235</recordIdentifier>
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