TY  - BOOK
AU  - Marston,Richard C.
ED  - ebrary, Inc.
TI  - Portfolio design: a modern approach to asset allocation 
T2  - Wiley finance
AV  - HG4529.5 .M374 2011eb
U1  - 332.6 22
PY  - 2011///
CY  - Hoboken, N.J.
PB  - Wiley
KW  - Asset allocation
KW  - Portfolio management
KW  - Electronic books
KW  - local
N1  - Includes bibliographical references (p. 325-329) and index; Electronic reproduction; Palo Alto, Calif.; ebrary; 2011; Available via World Wide Web; Access may be limited to ebrary affiliated libraries
N2  - "An in-depth look at the role of asset allocation in today's investment environment In Modern Asset Allocation author Richard Marston shows you how to jump back into the market with the reminder that the key to investing is to do it for the long-run. And in looking at investing for the long-term, what matters most is asset allocation. This reliable resource offers a fresh look at asset allocation, and discusses its importance in today's investment environment. Along the way, it examines how returns on stocks, bonds, international equities, hedge funds, real estate, commodities, and the like all increase and are of added value to a portfolio when they are strategically allocated. Examines all of the major asset classes that go into modern portfolios and asks how much they add to portfolio diversification Addresses the issues financial professionals face when attempting to provide diversified portfolios for their clients Based on sessions that Richard Marston has developed for the CIMA program Asset allocation is still thriving as a method to achieve long-term profitability. This book contains the insights that you need to excel at this endeavor."--
UR  - http://site.ebrary.com/lib/strathmore/Doc?id=10444381
ER  -