TY  - BOOK
AU  - Rajput,Namita
AU  - Vasishth,Neeru
ED  - ebrary, Inc.
TI  - Advertising and personal selling
AV  - HF5438.5 .R35 2008eb
PY  - 2008///
CY  - Mumbai [India]
PB  - Himalaya Pub. House
KW  - Advertising
KW  - Sales promotion
KW  - Selling
KW  - Electronic books
KW  - local
N1  - Electronic reproduction; Palo Alto, Calif.; ebrary; 2010; Available via World Wide Web; Access may be limited to ebrary affiliated libraries
UR  - http://site.ebrary.com/lib/strathmore/Doc?id=10416269
ER  -