TY - BOOK AU - Grant,Robert M. TI - Contemporary strategy analysis SN - 9780470747100 AV - HD30.28.G72 2010 PY - 2010/// CY - Hoboken, NJ PB - John Wiley & Sons KW - Strategic planning N1 - Includes bibliographical references and index; The concept of strategy -- Goals, values, and performance -- Industry analysis : the fundamentals -- Further topics in industry and competitive analysis -- Analyzing resources and capabilities -- Developing resources and capabilities -- Organization structure and management systems : the fundamentals of strategy implementation -- The nature and sources of competitive advantage -- Cost advantage -- Differentiation advantage -- Industry evolution and strategic change -- Technology-based industries and the management of innovation -- Competitive advantage in mature industries -- Vertical integration and the scope of the firm -- Global strategies and the multinational corporation -- Diversification strategy -- Implementing corporate strategy : managing the multibusiness corporation -- Current trends in strategic management UR - http://www.loc.gov/catdir/enhancements/fy0917/2009025382-d.html UR - http://www.loc.gov/catdir/enhancements/fy0917/2009025382-t.html UR - http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018740740&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA ER -