@book{152603,
	author = {Wright, Len Tiu. and ebrary, Inc.},
	title = {Consumer empowerment},
	publisher = {Emerald Group Publishing,},
	year = {c2006.},
	series = {European Journal of Marketing ;},
	address = {Bradford, England :},
	url = {http://site.ebrary.com/lib/strathmore/Doc?id=10146668}
}