TY - BOOK AU - Sherman,Sallie AU - Sperry,Joseph AU - Reese,Sam ED - ebrary, Inc. TI - The seven keys to managing strategic accounts AV - HF5438.8.K48 S54 2003eb U1 - 658.15/11 21 PY - 2003/// CY - New York PB - McGraw-Hill KW - Selling KW - Key accounts KW - Marketing KW - Strategic planning KW - Electronic books KW - local N1 - Includes bibliographical references (p. 189) and index; Electronic reproduction; Palo Alto, Calif.; ebrary; 2009; Available via World Wide Web; Access may be limited to ebrary affiliated libraries UR - http://site.ebrary.com/lib/strathmore/Doc?id=10152981 ER -