TY  - BOOK
AU  - Hughes,Arthur Middleton
ED  - ebrary, Inc.
TI  - The customer loyalty solution: what works and what doesn't in customer loyalty programs 
AV  - HF5415.126 .H8423 2003eb
U1  - 658.8/4 21
PY  - 2003///]
CY  - New York
PB  - McGraw-Hill
KW  - Database marketing
KW  - Customer loyalty programs
KW  - Electronic books
KW  - local
N1  - Includes index; Electronic reproduction; Palo Alto, Calif.; ebrary; 2009; Available via World Wide Web; Access may be limited to ebrary affiliated libraries
UR  - http://site.ebrary.com/lib/strathmore/Doc?id=10153059
ER  -