TY  - BOOK
AU  - Gorchels,Linda
ED  - ebrary, Inc.
TI  - The product manager's handbook: the complete product management resource 
AV  - HF5415.15 .G636 2000eb
U1  - 658.8 21
PY  - 2000///
CY  - Lincolnwood, Ill.
PB  - NTC Business Books
KW  - Product management
KW  - New products
KW  - Marketing
KW  - Electronic books
KW  - local
N1  - Includes bibliographical references (p. 269-273) and index; Electronic reproduction; Palo Alto, Calif.; ebrary; 2009; Available via World Wide Web; Access may be limited to ebrary affiliated libraries
UR  - http://site.ebrary.com/lib/strathmore/Doc?id=10153016
ER  -