The the Electoral College and the campaign strategies of 2000 and 2004 Shaw, Daron R. 1966- creator ebrary, Inc text bibliography Electronic books. ilu Chicago University of Chicago Press 2006 monographic eng

electronic

electronic resource

xii, 232 p. : ill. ; 23 cm. Bridging the great divide -- What we know (and don't know) about presidential campaigns -- The truth about Electoral College strategies -- Allocating campaign resources across states and media markets -- Measuring the campaign's impact -- Learning from our mistakes -- Appendix 1: Television advertising by media markets, 2000 and 2004 -- Appendix 2: Candidate appearances by media markets, 2000 and 2004 -- Appendix 3: Media markets used in pooled time series analyses, 2000 and 2004. Daron R. Shaw. Includes bibliographical references (p. 213-222) and index. Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries. n-us--- Political campaigns United States Electoral college United States Advertising, Political United States Communication in politics United States Presidents United States Election 2000 Presidents United States Election 2004 JK1976 .S53 2006eb 324.973/0929 http://site.ebrary.com/lib/strathmore/Doc?id=10266023 http://site.ebrary.com/lib/strathmore/Doc?id=10266023 CaPaEBR 060406 20260707181335.0 ebr10266023