TY  - BOOK
AU  - Cesarani, J.
TI  - Big ideas: putting the zest into creativity & innovation at work 
SN  - 0-7494-3878-9
AV  - HD53.C46 2002 
PY  - 2003///
CY  - London, UK
PB  - Kogan Page Ltd
KW  - Business communication
N1  - Includes bibiographical references and index
ER  -