The one to one manager : real-world lessons in customer relationship management / Don Peppers and Martha Rogers.
Publication details: New York : Currency/Doubleday, c1999.Edition: 1st edDescription: xix, 268 p. ; 20 cmISBN:- 0385494084
- HF5415.5.P46 1999
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
BOOK | Strathmore University (Main Library) Open Shelf | BOOK | HF5415.5.P46 1999 | Available | 74468 |
Includes bibliographical references and index.
Table of Contents
1) Trusted Agents; 2) Using Technology; 3) Organization, Culture and Change; 4) Customer Focus; 5) Culture of Service; 6) Knowing the Customer; 7) Respecting the Channel; 8) Tool Makers
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