Flower sector now targets local market Catherine Riungu
Publication details: Nairobi Nation Media Group March 2-8 2009Description: p.33, The EastAfrican, March 2-8 2009Subject(s): Summary: Kenya's flower sector is exploring ways of setting up a local market for its products now that the foreign market has shrunk in the wake of the current global financial crisis. Sector players say the local market's potential is huge compared with the foreign one. If Kenya succeeds in setting up a flower market and persuading locals to buy them, the country, like China, will have most of its product consumed in the domestic market.
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Kenya's flower sector is exploring ways of setting up a local market for its products now that the foreign market has shrunk in the wake of the current global financial crisis. Sector players say the local market's potential is huge compared with the foreign one.
If Kenya succeeds in setting up a flower market and persuading locals to buy them, the country, like China, will have most of its product consumed in the domestic market.
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