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Research methods for business : a skill-building approach / Roger Bougie and Uma Sekaran.

By: Contributor(s): Publication details: UK John Wiley & Sons 2016.Edition: 7th editionDescription: pages cmISBN:
  • 9781119561224
Subject(s): Additional physical formats: Online version:: Research methods for businessDDC classification:
  • 650.072 23
LOC classification:
  • HD30.4 .S435 2016
Online resources: Summary: "Previous editions of this book have been used in various research methods courses with great success. For many years the book has helped thousands of my own students (undergraduate students, graduate students and executive students), as well as many more around the world, to carry out their research projects. The great strength of Research Methods for Business is that students find it clear, informal, easy to use and unintimidating. I have tried to maintain these strengths in this eighth edition"--
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
E-Book E-Book Strathmore University (Main Library) Online Resource HD30.4 .S435 2016 Not for loan Kaloleni - 4388
Total holds: 0

Uma Sekaran appears as the first named author on earlier editions.

Includes bibliographical references and index.

"Previous editions of this book have been used in various research methods courses with great success. For many years the book has helped thousands of my own students (undergraduate students, graduate students and executive students), as well as many more around the world, to carry out their research projects. The great strength of Research Methods for Business is that students find it clear, informal, easy to use and unintimidating. I have tried to maintain these strengths in this eighth edition"--

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