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Trademark law and theory : a handbook of contemporary research / edited by Graeme B. Dinwoodie and Mark D. Janis.

Contributor(s): Series: Research handbooks in intellectual propertyPublication details: Cheltenham, UK ; Northampton, MA : E. Elgar, c2008.Description: xiii, 539 p. : ill. ; 25 cmISBN:
  • 9781845426026 (hbk.)
  • 1845426029 (hbk.)
Subject(s): DDC classification:
  • 346.0488 22
LOC classification:
  • K1555 .T737 2008
Other classification:
  • 86.33
Contents:
From communication to thing : historical aspects of the conceptualisation of trade marks as property / Lionel Bently -- The semiotic account of trademark doctrine and trademark culture / Barton Beebe -- A search-costs theory of limiting doctrines in trademark law / Stacey L. Dogan and Mark A. Lemley -- Trade mark bureaucracies / Robert Burrell -- The political economy of trademark dilution / Clarisa Long -- Fundamental concerns in the harmonization of (European) trademark law / Annette Kur -- Substantive trademark law harmonization : on the emerging coherence between the jurisprudence of the WTO Appellate body and the European Court of Justice / Gail E. Evans -- The free movement (or not) of trademark protected goods in Europe / Thomas Hays -- The trademark law provisions of bilateral free trade agreements Burton Ong -- Reconciling trademark rights and expressive values : how to stop worrying and learn to love ambiguity / Rochelle Cooper Dreyfuss -- Truth and advertising : the Lanham Act and commercial speech doctrine / Rebecca Tushnet -- Restricting allusion to trade marks : a new justification / Michael Spence -- Protecting the common : delineating a public domain in trademark law / Jennifer Davis -- Tolerating confusion about confusion : trademark policies and fair use / Graeme W. Austin -- Online word of mouth and its implications for trademark law / Eric Goldman -- Trademarks and traditional knowledge and cultural intellectual property rights / Susy Frankel -- Culture, traditional knowledge, and trademarks : a view from the south / Coenraad Visser -- Of mutant copyrights, mangled trademarks, and Barbie's beneficence : the influence of copyright on trademark law / Jane C. Ginsburg -- Signs, surfaces, shapes, and structures--the protection of product design under trade mark law / Alison Firth.
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
BOOK BOOK Strathmore University (Main Library) Open Shelf K1555 .T737 2008 In transit from Strathmore University (Main Library) to Strathmore University (Anjarwalla & Khanna Library) since 23/09/2021 9428
BOOK BOOK Strathmore University (Main Library) Open Shelf K1555 .T737 2008 In transit from Strathmore University (Main Library) to Strathmore University (Anjarwalla & Khanna Library) since 03/12/2020 9427
Total holds: 0

Includes bibliographical references and index.

From communication to thing : historical aspects of the conceptualisation of trade marks as property / Lionel Bently -- The semiotic account of trademark doctrine and trademark culture / Barton Beebe -- A search-costs theory of limiting doctrines in trademark law / Stacey L. Dogan and Mark A. Lemley -- Trade mark bureaucracies / Robert Burrell -- The political economy of trademark dilution / Clarisa Long -- Fundamental concerns in the harmonization of (European) trademark law / Annette Kur -- Substantive trademark law harmonization : on the emerging coherence between the jurisprudence of the WTO Appellate body and the European Court of Justice / Gail E. Evans -- The free movement (or not) of trademark protected goods in Europe / Thomas Hays -- The trademark law provisions of bilateral free trade agreements Burton Ong -- Reconciling trademark rights and expressive values : how to stop worrying and learn to love ambiguity / Rochelle Cooper Dreyfuss -- Truth and advertising : the Lanham Act and commercial speech doctrine / Rebecca Tushnet -- Restricting allusion to trade marks : a new justification / Michael Spence -- Protecting the common : delineating a public domain in trademark law / Jennifer Davis -- Tolerating confusion about confusion : trademark policies and fair use / Graeme W. Austin -- Online word of mouth and its implications for trademark law / Eric Goldman -- Trademarks and traditional knowledge and cultural intellectual property rights / Susy Frankel -- Culture, traditional knowledge, and trademarks : a view from the south / Coenraad Visser -- Of mutant copyrights, mangled trademarks, and Barbie's beneficence : the influence of copyright on trademark law / Jane C. Ginsburg -- Signs, surfaces, shapes, and structures--the protection of product design under trade mark law / Alison Firth.

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