Principles of marketing / Philip Kotler ... [et al.].

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Publication details: London ; New York : Prentice Hall, 2008Edition: 12th edDescription: xxxii, 599pISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
BOOK	Strathmore University (Main Library) Open Shelf	BOOK	HF5415.K6314 2008	Available	51094
BOOK	Strathmore University (Main Library) Open Shelf	BOOK	HF5415.K6314 2008	Available	51089
BOOK	Strathmore University (Main Library) Open Shelf	BOOK	HF5415.K6314 2008	Available	51087
BOOK	Strathmore University (Main Library) Open Shelf	BOOK	HF5415.K6314 2008	Available	51093
BOOK	Strathmore University (Main Library) Open Shelf	BOOK	HF5415.K6314 2008	Available	51175
BOOK	Strathmore University (Main Library) Open Shelf	BOOK	HF5415.K6314 2008	Available	51176

Total holds: 0

Edition for U.S. published under: Principles of marketing / Philip Kotler, Gary Armstrong. 7th ed., c1996.

"The European edition ... offers significant changes"--Pref.

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