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Consumer behaviour analysis / edited by Gordon R. Foxall.

Contributor(s): Series: Critical perspectives on business and managementPublication details: London ; New York : Routledge, 2002.Description: 3 v. : ill. ; 24 cmISBN:
  • 0415196426
  • 0415196434 (v. 1)
  • 0415196442 (v. 2)
  • 0415196450 (v. 3)
Subject(s): LOC classification:
  • HF5415.3.C7315 2002 vol. 3
Online resources:
Contents:
v. 1. The behavioural basis of consumer choice -- v. 2. The behavioural economics of consumption -- v. 3. Marketing, a behavioural perspective.
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Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
BOOK BOOK Strathmore University (Main Library) Open Shelf BOOK HF5415.3.C7315 2002 vol. 3 Available 48242
BOOK BOOK Strathmore University (Main Library) Open Shelf BOOK HF5415.3.C7315 2002 vol. 3 Available 48241
BOOK BOOK Strathmore University (Main Library) Open Shelf BOOK HF5415.3.C7315 2002 vol. 3 Available 48240
Total holds: 0

v. 1. The behavioural basis of consumer choice -- v. 2. The behavioural economics of consumption -- v. 3. Marketing, a behavioural perspective.

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