Winning at Innovation Te A-F Model Trias De Bes, Fernando and Kotler, Philip

By:

Trias De Bes, Fernando, and Kotler, Philip

Publication details: London Palgrave MaCmillan 2011Description: xvi, 272p; illISBN:

9780230343436

Subject(s):

Innovation

LOC classification:

T173.8.T75 2011

Contents:

Entrepreneurial Barriers to innovation Overoll picture of the A- F picture Activators Browsers Creators Developers Executors Facilitators The advantages of designing innovation processes with the A-F model Planning innovation Metrics How to foster a creative culture Incentive and rewards

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Holdings
Item type	Current library	Call number	Status	Notes	Date due	Barcode	Item holds
BOOK	Strathmore University (Main Library) Open Shelf	T173.8.T75 2011	Available	Donated by Dr. Mungai		83953

Total holds: 0

Includes bibliographical references and index

Entrepreneurial Barriers to innovation
Overoll picture of the A- F picture
Activators
Browsers
Creators
Developers
Executors
Facilitators
The advantages of designing innovation processes with the A-F model
Planning innovation
Metrics
How to foster a creative culture
Incentive and rewards

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