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Effective media relations [electronic resource] : how to get results / Michael Bland, Alison Theaker & David Wragg.

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Series: PR in practice seriesPublication details: London ; Sterling, VA : Kogan Page, 2005.Edition: 3rd edDescription: x, 150 p. ; 24 cmSubject(s):

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Holdings: http://site.ebrary.com/lib/strathmore/Doc?id=10096165

"CIPR, Chartered Institute of Public Relations."

Includes bibliographical references (p. 141-142) and index.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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