Kidfluence [electronic resource] : the marketer's guide to understanding and reaching generation Y--kids, tweens, and teens / Anne Sutherland, Beth Thompson.
Publication details: New York : McGraw-Hill, c2003.Description: xiii, 192 pSubject(s): Genre/Form: DDC classification:- 658.8/34/083 21
- HC79.C6 S88 2003eb
"Originally published by McGraw-Hill Ryerson in Canada in 2001"--Copyright page.
Includes bibliographical references (p. 179-182) and index.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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