Entry Personal Name

Number of records used in: 2

001 - CONTROL NUMBER

• control field: 387

003 - CONTROL NUMBER IDENTIFIER

• control field: KE-NaSUL

005 - DATE AND TIME OF LATEST TRANSACTION

• control field: 20170119123828.0

008 - FIXED-LENGTH DATA ELEMENTS

• fixed length control field: 170119|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

• Original cataloging agency: KE-NaSUL
• Transcribing agency: KE-NaSUL

100 ## - HEADING--PERSONAL NAME

• Personal name: Kotler, P.

670 ## - SOURCE DATA FOUND

• Source citation: Work cat.: (KE-NaSUL)31889: Kotler, P., Principles of marketing, 2001