Let consumers engage directly with a brand on social media (Record no. 312430)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00525nam a22001577a 4500 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | African Laughter |
| 245 ## - TITLE STATEMENT | |
| Title | Let consumers engage directly with a brand on social media |
| Statement of responsibility, etc | African Laughter |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC.(IMPRINT) | |
| Place of publication, distribution, etc | Nairobi |
| Name of publisher, distributor, etc | Nation media |
| Date of publication, distribution, etc | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | p.16-17th |
| Other physical details | ill.col |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | Business daily |
| Volume number/sequential designation | Monday, February,26th |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | When consumers participate in campaigns,this can influence their purchase behaviours |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Energy |
| 942 ## - ADDED ENTRY ELEMENTS(KOHA) | |
| Koha item type | Article |
| Cataloger's initials, CIN (SU) | NI |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| -- | 406387 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| -- | 654 |
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