Review of marketing research (Record no. 100874)

MARC details
000 -LEADER
fixed length control field 01219nam a2200313Ia 4500
001 - CONTROL NUMBER
control field ebr10292212
003 - CONTROL NUMBER IDENTIFIER
control field CaPaEBR
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION
fixed length control field m u
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr cn|||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 071008s2008 nyua sb 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 9780765620927
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 0765620928
040 ## - CATALOGING SOURCE
Original cataloging agency CaPaEBR
Transcribing agency CaPaEBR
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)647750658
050 14 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2
Item number .R484 2008eb
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC)
-- 100874
-- 80751
245 00 - TITLE STATEMENT
Title Review of marketing research
Medium [electronic resource] .
Number of part/section of a work Volume 4 /
Statement of responsibility, etc edited by Naresh K. Malhotra.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Armonk, N.Y. :
Name of publisher, distributor, etc M.E. Sharpe ;
Place of publication, distribution, etc London :
Name of publisher, distributor, etc Eurospan [distributor],
Date of publication, distribution, etc 2008.
300 ## - PHYSICAL DESCRIPTION
Extent xix, 202 p. :
Other physical details ill.
490 0# - SERIES STATEMENT
Series statement Review of marketing research ;
Volume number/sequential designation 4
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references.
533 ## - REPRODUCTION NOTE
Type of reproduction Electronic reproduction.
Place of reproduction Palo Alto, Calif. :
Agency responsible for reproduction ebrary,
Date of reproduction 2009.
Note about reproduction Available via World Wide Web.
-- Access may be limited to ebrary affiliated libraries.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
655 #7 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
Source of term local
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Malhotra, Naresh K.
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element ebrary, Inc.
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://site.ebrary.com/lib/strathmore/Doc?id=10292212">http://site.ebrary.com/lib/strathmore/Doc?id=10292212</a>
Public note An electronic book accessible through the World Wide Web; click to view

No items available.


© Strathmore University Library Madaraka Estate Ole, Sangale Road P. O. Box 59857 00200 City Square Nairobi Kenya
Tel.: (+254) (0)703 034000/(0)703 034200/(0)703 034300 Fax.: (+254) (0)20-607498