From idea to profit
Jolly, Adam.
From idea to profit how to market innovative products and services / [electronic resource] : Adam Jolly. - Sterling, Va. : Kogan Page, 2005. - viii, 167 p.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
New products--Marketing.
Strategic planning.
Electronic books.
HF5415.153 / .J655 2005eb
658.8
From idea to profit how to market innovative products and services / [electronic resource] : Adam Jolly. - Sterling, Va. : Kogan Page, 2005. - viii, 167 p.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
New products--Marketing.
Strategic planning.
Electronic books.
HF5415.153 / .J655 2005eb
658.8