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Commonsense direct marketing

Bird, Drayton.

Commonsense direct marketing [electronic resource] / Drayton Bird. - 4th ed. - London ; Dover, NH : Kogan Page, 2000. - viii, 386 p. : ill.

Includes index. Previous ed.: 1998.

Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.

ISBN:

Subjects--Topical Terms:
Direct marketing.
Business.

Index Terms--Genre/Form:
Electronic books.

LC Class. No.: HF5415.126 / .B57 2000eb

Dewey Class. No.: 658.84

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